27 Nerds

Esports Software Success – 27 Nerds Achieve High Email Outreach and Numerous Appointments with Targeted Campaigns

Industry IT Services and IT Consulting
Headquarters Regions Ukraine
Company size 11-50
Partnership Time Span 3 mos.

Client Overview

27 Nerds is a full-cycle development services company founded in 2019 by a team of tech professionals from Ukraine. Aiming to revolutionize the esports industry, the company delivers first class software and design solutions for esports teams, platforms, and other stakeholders.

Esports Software Success – 27 Nerds Achieve High Email Outreach and Numerous Appointments with Targeted Campaigns photo - 5

Challenges

27 Nerds contacted our agency to achieve the following goals:

  1. Engage potential prospects from the industries of Esports and Entertainment, Streaming Platforms, Esports Teams, Esports Marketing Agencies, and Gaming Platforms Broadcasters to order services.
  2. Leverage their extensive tech stack and 10+ years of experience in esports niche tool, design, and feature development.
  3. Focus on the USA and Asian markets, particularly Singapore, Malaysia, and the Philippines.

SalesAR’s Approach

The SalesAR research team and SDR and the content strategist collaborated to create targeted templates and databases for email and LinkedIn outreach. They aimed to explore the market, identify key decision-makers, and attract as many qualified leads as possible.

Responsible team

Esports Software Success – 27 Nerds Achieve High Email Outreach and Numerous Appointments with Targeted Campaigns photo - 6
Anastasiia Kuznetsova Head of Account Department

Solutions Implemented

  1. Market Exploration: The team of our agency researched and identified suitable decision-makers in the target industries.
  2. Targeted Templates: The team developed customized email outreach templates that resonated with potential clients.
  3. Multi-Platform Outreach: our company used both Email and LinkedIn as a tool for their outreach campaigns.

How We Did It

SalesAR exceeded expectations by scheduling numerous high-quality appointments in a short time frame. The cold email templates and strategies were effective from the start, requiring no additional modifications. Over 30 appointments were set up in the target industries, having received positive feedback from prospects and 27 Nerds after each call.

Results

SalesAR’s targeted approach, desire to generate qualified leads and effective execution led to impressive results for 27 Nerds:

3,000
Contacts Reached out
35
Appointment Booked
12%
Reply Rate
  1. High Reply Rate: The campaign achieved a remarkable 12% reply rate, demonstrating the effectiveness of the targeted email outreach efforts.
  2. Numerous Appointments: our company scheduled 35 appointments with potential clients, providing 27 Nerds with numerous valuable sales opportunities.
  3. Positive Feedback: The prospects and 27 Nerds consistently praised the quality of the appointments and the professionalism displayed during each call when providing a service.
  4. Lead generation case study: with SalesAR’s assistance, 27 Nerds successfully expanded their reach in the esports industry, opening up new business prospects and strengthening their position in the market.

Client Testimonial

We are delighted with the results SalesAR has reached in such a short period. Their experience in targeting the right prospects, creating attractive cold email templates, and executing multi-platform email and LinkedIn outreach has exceeded our expectations. The 35 high-quality appointments they secured have provided us with valuable sales opportunities and boosted our brand reputation in the esports industry. We highly recommend this agency to any company striving to generate qualified leads and expand the market.

Conclusion

The success of 27 Nerds’ targeted campaign and lead generation case study highlights SalesAR’s proficiency in designing and executing customized strategies that yield results for clients from diverse industries. By understanding 27 Nerds’ unique requirements and adapting their approach to generation accordingly, the agency organized numerous appointments and contributed to the company’s growth. Experience the SalesAR difference and unlock your business’s potential today.

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