B2B Lead Generation Agency

Why SalesAR?

A Sales
Development Team
Inside Your Process

A B2B lead generation company can work from outside your sales process. We work inside it. Before launch, we agree on your ICP and what counts as a qualified meeting. You pay for a dedicated team, not for each meeting, so our SDRs qualify for fit, not volume. Every meeting reaches your rep with context: why this account, which signal, and what the prospect said.
lead gen for poyant Campaign Preparation Campaign Launch Adjustments Appointments

Accounts and Contacts
Checked by People

Our researchers validate every account and contact by hand: company fit, current role, and whether the person owns the problem you solve. Software helps us find and enrich data, but a researcher approves each record before it enters a sequence. Personalization rests on facts we can point to, not guesses.
LinkedIn Sales Navigator Crunchbase Clutch 1 Mailtester Appollo 30 Tools

Buyer Signals Set Priorities,
Not Promises

In signal-based outbound, we use buyer signals to decide which accounts to contact first. Example: a company announces it will attend an industry event in your market. Before outreach, we check whether the event relates to the problem you solve and whether the attendee’s role matches your ICP. A signal earns research, not an automatic message.
It Services Consulting SaaS Software Development 1 Advertising 1 Financial Services 1 40 Industries

A Specialist for
Each Part of Outreach

A content strategist writes role-based messages for each segment. An SDR runs the conversations: answering replies, handling objections, qualifying interest, and booking the meeting. A deliverability specialist sets up and monitors domains, mailboxes, and authentication, so technical email issues do not undermine the outreach.
client feedback client portrait 3 client portrait 2 matt-barker client portrait 4 client portrait 1 Client 3 client photo

Weekly Decisions Based
on Real Responses

Every week, we review replies, accepted meetings, and your sales team’s feedback on a strategy call, and you receive a written report and access to a live dashboard. Each week, we also choose one thing to test next: targeting, message, or channel. Decisions come from what prospects and your reps actually said, not from send volume.
Verified Email ROI 1 test contacts banner contact card banner Lead People 1
Current
Outbound
Is Right?
On a strategy call
We review your market and ICP, look at what your current outbound produces, and outline a first test we could run together
Our services

Our B2B
Lead Generation
Services

Our lead generation services start with one core engagement, an embedded sales development team, and add focused services where you need them. Choose the scope that matches your gap: key accounts, data, deliverability, executive presence, or the sales process itself.
Services 01

Sales Development Team Augmentation

A dedicated team researches your target accounts, writes the messaging, runs email and LinkedIn outreach, qualifies replies, and hands meetings to your sales reps with the full account and conversation context.

Services 02

Account-Based Marketing

For a short list of high-value accounts, account-based marketing maps the buying committee, builds account-level context, and coordinates outreach to several stakeholders, so each touch fits the account rather than a segment.

Services 03

Prospect Research

Our prospect research delivers manually verified accounts and decision-makers matched to your ICP, with context your own team can use in outreach. You get accurate data and context, not a promise of buying intent.

Services 04

LinkedIn Influencer

Build your executives’ presence through LinkedIn thought leadership: a content plan, regular posts written in their voice, and relevant engagement with the people they want to reach. This is personal branding, not automated prospecting.

Services 05

Anti-Spam

We audit and fix your email deliverability: SPF, DKIM, and DMARC records, blacklist status, sending patterns, and domain setup. Then we help you monitor the infrastructure so problems surface before they hurt campaigns.

Services 06

Lead Generation Audit

A lead generation audit shows where your outbound breaks down before the sale: targeting, messaging, deliverability, sequencing, and CRM setup. You get a written report with prioritized fixes and a test plan.

Services 07

Sales Audit

A sales audit covers what happens after a lead arrives: handoff, pipeline stages, sales process, and conversion. We find where deals slow down and recommend what to fix first.

Markets and Results
From Real Campaigns
750+ clients
40+ countries
30 industries

We run outbound for B2B companies in software, IT, logistics, advertising, and other sectors, from first entry into a new region to multi-year programs. Below are four campaigns with the market, period, and results as published in our case studies.
Cases All case studies
All case studies
OUR PARTNER ECOSYSTEM

Tools
That Support
Our Team

We use data, verification, outreach, and reporting platforms, including LinkedIn Sales Navigator, Apollo, and ZeroBounce, to find and check data, prepare sending infrastructure, coordinate touches, and report results. Choosing accounts, judging signals, writing messages, and qualifying leads stays with our team.
Our process

How We Work
With Your Team

Our process
Every engagement follows four stages, each with clear inputs from your side and a defined output from ours. The process gives both teams visibility and a weekly rhythm of decisions. Results still depend on your market, your offer, and how quickly sales follows up.
Deliverability 1

01 Align

  • Input: your offer, target markets, past wins and losses, and current sales process.
  • What we do: define the ICP, disqualifiers, a written definition of a qualified meeting, and the handoff format.
  • What you do: name a sales owner who accepts meetings and gives feedback.
  • Output: a targeting and qualification brief both teams sign off on.
Deliverability 2

02 Research and Prepare

  • Input: the approved brief, plus any CRM data or exclusion lists you share.
  • What we do: build account and contact lists, verify signals and roles, write role-based messages, and set up email infrastructure.
  • What you do: review the messaging and a sample of target accounts.
  • Output: verified lists, approved sequences, and a sending setup ready for launch.
Ongoing Optimization

03 Execute and Qualify

  • Input: approved lists and messaging.
  • What we do: run email and LinkedIn outreach. SDRs handle replies, check interest against the agreed criteria, schedule meetings, and pass context to your CRM or calendar.
  • What you do: hold the meetings and tell us which ones were useful.
  • Output: qualified meetings, each with account notes and the full conversation history.
Deliverability 3

04 Review and Improve

  • Input: weekly results and feedback from your sales team.
  • What we do: send a weekly report on the agreed metrics, hold a strategy call, and propose the next test of targeting, message, or channel.
  • What you do: share feedback on meeting quality and approve changes.
  • Output: an updated plan and an agreed test for the coming week.
01

What does a B2B lead generation agency actually do?

02

How is your team different from outreach automation?

03

Which buying signals do you use?

04

What counts as a qualified meeting?

05

Can your team work with our existing SDRs?

06

What does the engagement include and how is it priced?

People 2 Call 1 Case Target Mail Revenue 2 Time Development Boost Industry Contract
Plan Your Outbound
Together With
Your Sales Team
On the first call, we look at your ICP, the gaps in your current outbound, the engagement model that fits your team, and the first test worth running.

Trusted
by 750+ Clients

Awards
Top Clutch Appointment Setting Company 2024 Award
Top Clutch Appointment Setting Company 2025
Top Clutch Lead Generation Company 2025
Global Award Fall 2025
Top Clutch Lead Qualification Company 2025
Top Clutch Outbound Call Centers 2025
Top Clutch Lead Generation Company 2024 Award
Top Clutch Sales Outsourcing Company 2025
Top Clutch Appointment Setting Company 2024 Award
Top Clutch Appointment Setting Company 2025
Top Clutch Lead Generation Company 2025
Global Award Fall 2025
Top Clutch Lead Qualification Company 2025
Top Clutch Outbound Call Centers 2025
Top Clutch Lead Generation Company 2024 Award
Top Clutch Sales Outsourcing Company 2025
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