Globalpack

Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads

Industry Packaging and Containers Manufacturing
Headquarters Regions United States
Company size 11-50
Partnership Time Span 5 mos.

Client Overview

GlobalPack is a leading packaging manufacturer specializing in various plastic packaging components for various applications. Our team at SalesAR conducted appointment generation for GlobalPack with the aim of increasing sales and expanding the company’s operations.

Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 5

Challenges

  1. Connect with decision-makers in cosmetics manufacturing companies;
  2. Implement top multiple templates for best outreach and appointment setting;
  3. Develop an extended email campaign with follow-ups via LinkedIn and cold calling.

SalesAR’s Approach

SalesAR used a multi-channel approach for the outreach, using email and LinkedIn for written communication and outbound cold calling as a follow-up method. The campaign targeted decision-makers in the cosmetics industry within the USA.

Our professional solutions and qualified appointment generation contributed to the improvement of selling.

Responsible team

Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 6
Roman Bezrukov Account Manager
Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 7
Aleksandra Sliusareva SDR

The Solution

The campaign started with three template options for outreach and appointment generation. Approximately 500 contacts were processed monthly, leading to 63 SQLs for the sales team and closing half a year’s sales volume in just one month when providing a service.

How We Did It

SalesAR created and used three template options throughout the campaign. To achieve optimal pay per appointment rates, we processed around 500 contacts per month, providing 63 SQLs for the sales team. The campaign succeeded in closing half a year’s sales volume in just one month that demonstrated the effectiveness of our services and optimal prices.

Results

2,500
Contacts Reached out
25
Appointment Booked
65
Warm leads

SalesAR achieved remarkable results by scheduling 25 appointments and generating a 25% close rate. The success, competitive pricing and positive reviews can be attributed to the team’s ability to create engaging content, use a multi-channel approach to appointment setting, and reach the target audience effectively.

Client Testimonial

We were genuinely surprised by the outstanding results of this simple automated outreach and B2B lead generation campaign. Our industry is highly sophisticated, and the contacts of business we target can be difficult to reach. However, the SalesAR team scheduled so many appointments that we were constantly catching up. Within one month, the setter arranged 25 high-quality appointments and set up a nice pay per lead. We look forward to a long-lasting and successful partnership with SalesAR.

Conclusion

SalesAR’s setters performance in GlobalPack’s appointment setting campaign was outstanding. Their expertise in multi-channel outreach strategies and effective communications with firms led to many appointments, an impressive close rate and an optimal cost of the campaign. GlobalPack found a reliable and efficient partner in SalesAR, setting the stage for even more significant accomplishments in the future.

Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 9Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 10Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 11Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 12Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 13Successful Appointment Setting Campaign: 25 Appointments from 2,500 B2B Leads photo - 14
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