c-LEcta

How c-LEcta Found the Perfect Science Partners

Industry Biotechnology Research
Headquarters Regions Germany
Company size 51-200
Partnership Time Span 5mos.

Imagine you’ve invented a super cool slime that never dries out, but you need to find people who will use it in their products. That’s the kind of problem c-LEcta helps solve, but instead of slime, they work with special science stuff!

Client Overview

c-LEcta is a team of super-smart scientists. They make special ingredients called enzymes that help companies create better products, like food and medicine.`

Challenges

c-LEcta needed to find companies that could use their special science ingredients. It’s like finding the right puzzle piece – it has to fit perfectly! But unlike a picture puzzle, there aren’t any colorful clues to help. Instead, c-LEcta needs to find companies that work in a specific area of science, like making food or medicine. Then, they need to find the scientists within those companies who are looking for ways to improve their products. It’s a bit like searching through a giant toolbox to find the perfect tool for the job!

The Turning Point

Why Things Were Tough. Β  Finding the perfect partners wasn’t easy. Science is complicated! Each company needs very specific things, and c-LEcta wants to make sure their ingredients are the perfect solution.

Responsible team

Solution

That’s where we stepped in! We’re like science detectives with magnifying glasses! Here’s what we did:

  1. The Company List: We started with a giant list of companies. Then, we carefully sifted through it like panning for gold, only keeping the ones that seemed like a good fit for c-LEcta’s special ingredients. By the end of the review, only 10% of the companies from the general list got to be approved for the campaign.
  2. Finding the Scientists: We looked inside each promising company to find the scientists who wear lab coats and mix things together – those are the ones who decide what ingredients to use.
  3. Time to Connect: We sent messages to these scientists, explaining how c-LEcta’s special ingredients could be the secret sauce they’ve been looking for to make even better stuff.

Results

20
Sample requests
10
Appointment Booked
7%
Reply Rate

Conclusion

c-LEcta makes awesome science ingredients, and SalesAR helps them find the right companies who need those ingredients. It’s a win-win – businesses get to make better products, and c-LEcta gets to share their cool science with the world!

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