Exceptional Conversion Rates in the IT Industry – 81 Appointments from 6,000 Contacts with Lead Generation for Travel Business

Client Overview

Quicket is a leading company in the IT industry that delivers self-service APIs with airlines’ data and immersive media, helping travel partners offer airline services through various web and mobile platforms. Our team carried out lead generation for travel business to increase Quicket sales.

Challenges

Quicket faced several challenges in its quest to expand its market presence:

1. Identify travel agencies and TravelTech companies which cooperate directly and indirectly with airlines to offer interactive location maps.
2. Researching Online Travel Agencies (OTAs) worldwide that fit the Ideal Customer Profile (ICP) to offer them its service.
3. Effective work with the client’s CRM system in the process of lead generation for travel tech companies.
4. Setting up appointments with warm B2B leads to drive sales and business growth.

SalesAR’s Approach

Using their expertise and resources, SalesAR collaborated with Quicket to create a customized strategy and efficient service that solved their challenges. Using client-provided information, SalesAR successfully researched and developed a contact base of contacts from travel agencies and TravelTech companies that met Quicket’s requirements. They ensured data accuracy by cross-referencing and updating the information in the CRM system.

Responsible team

Solutions Implemented

1. Targeted Lead Generation and Outreach: SalesAR prepared the first batch of carefully selected B2B leads and created personalized outreach templates after discussing the project in detail with Quicket.
2. Strategic Appointment Setting: SalesAR’s team initiated the outreach, and within a few days, several potential clients from the base of travel agencies and companies TravelTech expressed interest in demo calls. The team scheduled an average of 5-10 meetings each month in the process of lead generation for travel business, paving the way for Quicket to showcase its unique value proposition.
3. Ongoing Engagement and Development: SalesAR maintained continuous engagement with new and old potential clients in the process of rendering services, providing additional information and developing relationships to move them closer to conversion.

Results

The collaboration with SalesAR led to exceptional results for Quicket:

1. Total Appointments: SalesAR set up 81 appointments, showcasing a solid interest in Quicket’s innovative services.
2. Contacts Researched: SalesAR researched 6,000 contacts, effectively identifying high-quality B2B leads for Quicket.
3. Impressive ROI: The partnership with SalesAR resulted in a 7x return on investment, demonstrating the value of a strategic lead generation for travel tech companies and appointment-setting partner.

Client Testimonial

We started working with SalesAR in February 2022 and received numerous calls during the first week of the outreach. SalesAR’s team is constantly in touch with us ready to help with any service, which brings positive results in the end. I like our effective cooperation and will keep working with company on other projects as well.

Conclusion

Quicket’s successful partnership with SalesAR highlights the power of expert lead generation for travel business and appointment setting in driving exceptional conversion rates. By collaborating with SalesAR, Quicket significantly increased its client base, expanded its market presence in the IT industry, and unlocked new opportunities for business growth. Take the chance to learn how your business can benefit from an individual   B2B lead generation strategy.