Client Overview
Accelerist is the leading social impact partnership technology platform, connecting companies and causes to initiate and accelerate meaningful partnerships. Their platform thanks to unique strategies helps develop cooperation that create positive changes and drive mutual success for both organizations.
The Task
- To find Nonprofit (any mission focus) $5M-$20M in revenue companies & Corporate B2C, Corporate retail, corporate food and restaurants companies around the USA;
- Write messages to C-Level/VP/Director/Manager Corporate;
- Have separate outreach sequences for the different companies/industries for business growth and sales.
SalesAR’s Approach
Following the standard strategies of research, content writing, and mailbox preparation (warm-up and anti-spam), we will begin simultaneously corporate and non-profit campaign and analyze all incoming metrics and feedback to make adjustments. The industries will be split evenly across the board.
Responsible team
The Solution
To find potential customers for Accelerist, we will look for small companies recently having received investments through the Cruchbase platform, and send outreach messages. This will allow us to focus on companies needing quality development services.
How We Did It
Our SDR studied the client’s business thoroughly, allowing to conduct personal conversations with potential leads and stimulate higher email conversions rates. In other aspects, it was a relatively standard outreach campaign with 2 specific directions – corporate and non-profit. The research was conducted well following the ICP, so the results were more than satisfactory.
Results
| 9,000 Contacts Reached out |
100+ Appointment Booked |
20% Close Rate |
The strategy successfully provided over 100 appointments, targeting various companies within the specified industries. By researching 9000 contacts and creating personalized outreach messages, we achieved a remarkable 74% email open rate and a 12% reply rate. Ultimately, our efforts contributed to a 20% closed deal rate, demonstrating the effectiveness of our approach.
Client Testimonial
“We consider them our partners now.” The outreach campaigns results are absolutely stunning. We got more than 80 appointments with potential leads, increased sales, and the team is helping us out with our CRM management.
Conclusion
The strategy and message templates successfully delivered over 100 appointments, targeting various companies within the specified industries. By researching 9000 contacts and creating personalized outreach messages, we achieved a remarkable 74% email open rate and a 12% reply rate. Ultimately, our efforts contributed to a 20% closed deal rate, demonstrating the effectiveness of our approach.
