Client Overview
Accelerist is the leading social impact partnership technology platform, connecting companies and causes to initiate and accelerate meaningful partnerships. Their platform helps foster collaborations that create positive change and drive mutual success for both organizations.
The Task
- To find Nonprofit (any mission focus) $5M-$20M in revenue companies & Corporate B2C, Corporate retail, corporate food and restaurants companies around the USA;
- Contact C-Level/VP/Director/Manager Corporate;
- Have separate outreach sequences for the different companies/industries.
SalesAR’s Approach
Following the standard procedures of research, content writing, and mailbox preparation (warm-up and anti-spam), we will begin both campaigns simultaneously (corporate/non-profit) and analyze all incoming metrics and feedback to make adjustments. The industries will be split evenly across the board.
Responsible team
The Solution
To find potential customers for Accelerist, we will look for small companies recently receiving investments through the Cruchbase platform. This will allow us to focus on companies needing quality development services.
How We Did It
Our SDR studied the client’s business thoroughly, allowing for engaging personal conversations with potential leads and stimulating higher conversion rates. In other aspects, it was a relatively standard campaign with 2 specific directions – corporate and non-profit. The research was conducted well following the ICP, so the results were more than satisfactory.
Results
| 9,000 Contacts Reached out |
100+ Appointment Booked |
20% Close Rate |
The campaign successfully delivered over 100 appointments, targeting various companies within the specified industries. By researching 9000 contacts and crafting personalized outreach messages, we achieved a remarkable 74% open rate and a 12% reply rate. Ultimately, our efforts contributed to a 20% closed deal rate, demonstrating the effectiveness of our approach.
Client Testimonial
We hit our number last qtr, and Ann Marie is closing more Sales AR leads. So a huge thank you! I so appreciate you and Alex and the whole team. You are such a gift to everyone that works with you.
Conclusion
The campaign successfully delivered over 100 appointments, targeting various companies within the specified industries. By researching 9000 contacts and crafting personalized outreach messages, we achieved a remarkable 74% open rate and a 12% reply rate. Ultimately, our efforts contributed to a 20% closed deal rate, demonstrating the effectiveness of our approach.
