PostexService

Opening of the European Market for a Ukrainian Logistics Service through Targeted Outreach and Generating Qualified Leads

Industry Transportation, Logistics and Storage
Headquarters Regions Czech Republic
Ukraine
Company size 11-50
Partnership Time Span 6 mos.

Client Overview

Postex Service is an innovative logistics solution that promptly delivers goods to destinations worldwide, revolutionizing the logistics and supply chain industry. Our company conducted lead generation for logistics companies for Postex Service to increase sales of services and expand the sphere of influence.

Challenges

  1. Identify European and Ukrainian companies potentially interested in partnering with PostexService for their logistics needs;
  2. Develop customized content strategies for both European and Ukrainian markets;
  3. Arrange appointments with potential partners in the process of generating qualified leads.

SalesAR’s Approach

Our team developed a targeted outreach strategy, focusing on companies that would benefit from Postex Service’s logistics solutions. We created individual content for both European and Ukrainian markets, ensuring that the messaging resonated with potential partners in the logistics industry. By continuously refining our approach to lead generation for logistics companies and analyzing the feedback, we were able to schedule an increasing number of appointments each week.

Responsible team

Opening of the European Market for a Ukrainian Logistics Service through Targeted Outreach and Generating Qualified Leads photo - 6
Roman Shapoval Head of Outbound & Email Deliverability

The Solution

Emphasizing the unique value proposition and demand for the service was crucial, making the content strategy a key factor in the campaign. Adjustments were made when necessary, and with the client’s clear ICP, the research was simple, and generating qualified leads passed smoothly.

How We Did It

From the very beginning, it was apparent that our approach was effective. The research team, guided by the client’s detailed ICP, quickly generated a quality database to conduct lead generation for logistics companies. During the first week of outreach, four calls were scheduled, and SDRs managed numerous engaging replies. The number of appointments grew weekly, and some agreements were signed after just two weeks of negotiations.

Results

3,000
Contacts Reached out
29
Appointment Booked
25%
Close Rate
  1. During the three-month campaign, SalesAR successfully scheduled 29 appointments out of the 3000 researched contacts in the logistics industry.
  2. As a result lead generation for logistics companies, Postex Service experienced a remarkable 18% increase in their client base.
  3. Our individual content strategies and targeted outreach allowed us to connect with companies that were genuinely interested in partnering with Postex Service.

Client Testimonial

SalesAR boosted our client base by 18% in just three months. Their work process is transparent, with weekly reports that provide insight into the progress generating qualified leads and outcomes of our email campaign. Collaborating with SalesAR has been enjoyable, as they frequently offer innovative services and solutions that enhance our campaigns and improve results. I was referred to SalesAR, and now I’m confident in recommending them as well.

Conclusion

The success of our campaign for Postex Service demonstrates the power of a customized approach to conduct lead generation for logistics companies when it comes to sales outreach. By understanding the client’s unique value proposition and focusing on targeted, industry-specific messaging, SalesAR was able to facilitate strong connections and boost Postex Service’s client base significantly and sales of services. Our collaboration with Postex Service highlights our ability to achieve results in the logistics industry and supply chain industry, paving the way for further growth and expansion.

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